Continuing with my mini-trend of non-fiction corporate reading, here are some thoughts on Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney by Lee Cockerell
I like Disney in general. Every so often my family went to Disney world, and even as an adult I’ve tried to get back there every few years. There’s just something…well magical about it. That’s what really caught my interest with this book. It certainly is something that is meant more for the hospitality or service industry, but I was able to find some interesting points in it. I also liked hearing some of the anecdotes about some of the behind the scenes aspects of the Disney resorts.
Aside from the importance of good service for the customers, there were a lot of emphasis on improving yourself and inspiring the people around you. I’m going to end with a quote from the book that I found the most valuable. It sure has stuck with me.
“So if you want a competitive edge, read, read, and read some more. Read industry publications, of course, but don’t stop there: Read a daily newspaper; subscribe to Time, Newsweek, or other newsmagazines; read novels and nonfiction books; surf the Web for blogs or articles in areas of personal interest. If your gut tells you to delve into something, go for it. You’d be surprised how information that may seem unrelated to your work can feed your mind and help you make better decisions. It sure seems to work for Warren Buffett.” (Chapter Ten Strategy #8 Stay Ahead of the Pack)